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16 January, 2017 - No Comments!

re:newcell mentioned as #1 Top 10 Sustainability Moments in 2016 by the Sourcing Journal

re:newcell is happy to report that the company was nominated as number 1 on the Top 10 Sustainability Moments in 2016 by the Sourcing Journal. The moment that the Sourcing Journal is referring to is when the company was granted $5M Investment for the First Circular Garment Facility and therefore making entirely circular garments a reality for the fashion industry. Other companies on the list include H&M, CanopyStyle, Textile Exchange and more.


To read the article, please press here.

23 September, 2016 - No Comments!

Fouriertransform and Girincubator invests in Circular textile company re:newcell

Fouriertransform, the Swedish government owned investment company, together with the private investor Girincubator, today announce a SEK 48 million investment in the Swedish innovation company re:newcell. The investment is used to build the world’s first production line for textile pulp from recycled textiles. Thus making 100% Circular garments a reality.

 Berlin Ethical Fashion Show Jersey Dress renewcellsödra

Picture: Berlin Ethical Fashion Show 2016, Jersey Dress manufactured with re:newcell/Södra pulp in collaboration with Textiles Back to Textile and design by Ina Budde


With new consumption patterns and an evolving middle class, especially in Asia, the increasing production of textiles is one of the largest global environmental challenges. With the increasing shortage of cotton on the market, oil-based textiles, such as polyester, are filling the gap of demand. Such oil-based synthetic fibres emit large amounts of greenhouse gases and are not bio-degradable. Therefore, it is important to recycle the existing resources to decrease the textile industry’s environmental impact.

Today, only a small portion of textiles are re-used and an even smaller portion recycled. If 1kg of clothing were to be reused instead of produced from virgin sources, it would save 3,6kg carbon dioxide, 6000 litres of water and 0,3 kg of fertilising chemicals and 0,2kg of insecticides.

Through re:newcell’s patented process, the environmental impact from the textile industry can be drastically reduced by recycling cellulosic based textiles, such as cotton and viscose. This will also reduce transport distances, allow more land for food production and reduce waste.

The SEK 48 million investment from the government-owned Fouriertransform and private owned Girincubator, is now used to build the world’s first production line for textile pulp from recycled textiles in Kristinehamn, Värmland.

Re:newcell is fully in line with Fouriertransform’s strategy to invest in world-class manufacturing industry with high innovation and opportunity for global growth. The technology represents a potentially important future circular solution to responsibly manage the challenge to meet the growing world demand for cotton textiles, which is a limited resource for the fashion and textile industry." says Per Aniansson, Investment Director Fouriertransform.

"The goal with re:newcell is to be part of creating a modern textile industry with resource- efficient processes and materials. It is with great pleasure that we take the next step in its development, with a first production line and a very strong ownership." says Malcolm Norlin, co-founder of re:newcell and Chairman of Girincubator.

The technology originates from research and development by Prof. Mikael Lindström, Prof. Gunnar Henriksson and Dr. Christofer Lindgren, of KTH in Stockholm.

For further information

Per Nordberg, CEO, Fouriertransform AB, +46 8 410 40 601
Per Aniansson, Investment Director, Fouriertransform, +46 708 66 04 29
Henrik Norlin, Girincubator and Director of the Board with re:newcell AB, +46 739 89 88 95

Fouriertransform is a state-funded venture-capital company that, on commercial grounds, supports innovative companies and entrepreneurs that can contribute to vitalising the Swedish manufacturing industry. The company has an investment framework of SEK 3 billion and in addition to providing capital, also provides well-qualified employees and a network of experts.

Girincubator AB is a family owned investment company focusing on innovative companies with significant global potential within sustainable businesses, typically based on cellulose. The team has a long and successful track record in developing such products, solutions and companies for the world market. Girincubator is based in Stockholm.

About re:newcell
Re:newcell AB is a Swedish innovation company within sustainable textile recycling. The main focus is recycling of cotton and other cellulose-based materials. The company is now building the world's first production line for textile pulp from recycled textiles in Kristinehamn. Globally, there are about 29 million tons of cellulose-based fibre to recycle globally every year. re:newcell’s ambition is to bring such fibre to the value chain so as to create a circular fashion and textile industry.

For high resolution press images, please seeödra.jpg

5 July, 2016 - No Comments!

re:newcell on the catwalk during Berlin Fashion Week

Berlin Ethical Fashion Show Piquet Jacket renewcellsödra


Article written by Moa Nilsson at Smart Textiles

Textiles back to Textile points the way towards a circularity in textiles at the Berlin Fashion Week.


The project, in which technology, recycling and production are combined, is called ‘Textiles back to textile’ and is an important step on the path towards a circular economy in textiles, from waste recovery to new products. In 2014, the world’s first garment made of recycled cotton was knitted – a unique breakthrough that showed that it is possible to create a cycle of textile fibres using completely new techniques. Now, the next generation of these textiles has been developed – a material mix of recycled cotton and cellulose from Swedish forests, which means that, as Swedes, we are now able to talk about ‘locally grown’ textiles.

The German designer Ina Budde, founder of "Design for circularity“ a sustainable Design Consultancy creating circular products and systems such as the "The Extended Closed Loop Platform", has, with support from Textile back to Textiles, produced the completely recyclable collection “Curated circularity - designed for Infinity” for the German sustainable fashion brand Jan‘n June. As winner of the first Lavera Green Fashion Award, Ina was invited to showcase the collection at the Berlin Fashion Week, The Ethical Fashion Show, on June 28.

The technique for recycling cotton chemically is developed by the company re:newcell at the KTH Royal Institute of Technology and Greenhouse Labs. With this unique breakthrough, Sweden is given a fantastic opportunity to participate in a new and growing textile market with new companies and sustainable, environmentally friendly services and products. Within Textile back to Textiles, prototypes are being developed that are matching the textile industries demands for environmentally friendly, functional and viable textile materials adapted to our time. This is something that Ina's collection demonstrates.

In Berlin there is plenty of interest in circular economy in fashion. By showcasing the collection at The Ethical Fashion Show Berlin, Ina wanted to show what’s already possible in the textile recycling. She is firmly determined that a chemical recycling of cellulose fiber has a central point for the industry.

The chemical recycling of cellulosic fibres has a key relevance for a circular textile industry because it brings cotton recycling to the next quality level. It is an honor that I can present this future leading solution to the public and bring it to life by integrating it into my circular collection“, Ina Budde says.

Ina is convinced that the future of design will be circular and that fashion is a key driver for this system change. She creates elaborate products that have meaning, a long and effective life and endless value. For her, it is a matter of course that the designer has a responsibility for the products life cycle already at the design phase.

The collection is more than the look, it is more than the fabrics - the collection stands for a paradigm shift towards a circular future. Sustainability is not restrictive, for me it is rather a driver for innovation to explore recyclable monomaterial design techniques and patterns for multi-functionality”, she explains.

The collection Ina has developed is an addition to other prototypes developed within the project Textiles back to Textile. The project is a collaboration between: Smart Textiles, Wargön Innovation/Innovatum, re:newcell, Svenskt Konstsilke, Lindex, Nudie Jeans, Klättermusen, IL Recycling, Ragn-Sells, Röda Korset, Högskolan Väst, Innventia, Vänersborgs kommun och Akademiska Hus. The project are finansed by VINNOVA och Västra Götalandsregionen.

Read more about Textiles back to Textiles

Read more about Ina Budde and Design For Circularity

Design. Design for Circularity by Ina Budde
Photo. re:newcell
Models. Feana Groeneveld, Stephanie Schubert
Hair & Make up. Sebastian Krenzin
Collection Title: DFC X JNJ  'Curated Circularity - designed for infinity‘


18 April, 2016 - No Comments!

Sustainable fashion industry becomes a reality in Sweden

April 18th 2016
Kristinehamn, Sweden


re:newcell announces today that it has started the construction of its demonstration plant, where a completely new way of recycling cotton will revolutionize the fashion industry. With the company's newly developed technology, old textiles such as jeans or t-shirts, can be converted into new textile pulp. Such re:newcell pulp is then used to produce new clothes. The factory is located inside the AkzoNobel facility in ​​Kristinehamn, Sweden, and is expected to be completed during the first quarter of 2017.

re:newcell AB has, in its Stockholm lab, developed a technology that makes it possible to take waste from the textile industry and from it produce new pulp. Such pulp is called dissolving pulp, and is today made from trees (for example, Lenzing, Södra or AdityaBirla). Dissolving pulp is mainly used to manufacture textile fibre materials such as Viscose or Lyocell. Until today it has not been possible to make new high quality textiles from recycled fabric.

                        From textile waste to renewcell pulp to renewcell lyocell fibreThe yellow dress at Liljevalchs

The global textile demand is currently some 90 million tons per year. Natural materials (such as cotton and viscose) represent only about one-third. The remaining fibres are mainly oil-based materials such as polyester, elastane and nylon. Being able to increase the amount of natural materials by extending the life of already available resources is a top priority both among consumers and among the big fashion companies. Until now, it has not been possible to recycle cotton into the quality that fashion industry demands, but with re:newcell pulp this becomes possible.

The technology development has been ongoing since 2012 and now the process has matured to such a degree that the company is investing EUR 8 million to build an initial production line. The construction takes place inside the AkzoNobel facility in Kristinehamn, Sweden, some two hours from Stockholm.

The company's chairman Malcolm Norlin says: "We are very pleased to now be able to move forward and contribute to realizing the dream of a sustainable textile industry. Kristinehamn is located in the Paper Province in Värmland and gives us access to great skills when it comes to resource-efficient mass production. We consider it very positive that we can operate from a first-class facility such as AkzoNobel’s in Kristinehamn."


For further questions, please contact:

• Henrik Norlin: